"Nobody who bought a drill actually wanted a drill..."

'Google Adword expert' Perry Marshall said, "Nobody who bought a drill actually wanted a drill... They wanted a hole.
Therefore, if you want to sell drills, you should advertise information about making holes - NOT information about drills!"
Focus on people's needs... and here's where I've found that almost all network marketers have failed ...
Instead of caring about their prospects' needs, they

to

sell their prospects on their products or service.

Let's be brutally honest ... nobody likes to be "sold"...

do they?

Do you?

Of course not ...

You must show the connection between how your

product or service will fill their needs. (their hole)

So let me ask you a question ...

How effectively are you showing your prospects that

by joining you, their biggest needs will be fulfilled?

Remember when I mentioned that you must get your

prospect to take some type action ... perhaps it's to

watch an online presentation, or attend a conference

call.

How effective is your marketing to get prospects to

take action?

Obviously ... No Marketing = No Sales

Do you understand that ineffective marketing equals ineffective sales?

You may be under the false assumption that you

don't need to know anything about sales or

marketing.  If that's the case, write this down ...

Key Point - One critical key to your ability to generate

residual income is your ability to generate 'effective

marketing'.

Look forward to my next message where you'll hear

about lunch with a millionaire.  

(don't miss this)

Best,

Emmanuel Chrysis
http://istos.webnode.gr
http://Chrysis.Organogold.com
http://my.Oriflame.gr/Manos

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